Words that work
(minus the overhwhelm)
Leave it to us, and say goodbye to the guesswork
Strategy-backed copywriting for messages that pull their weight
Tired of agonizing over what information is relevant to include on your About page or how to make your social media caption sound like a real-life human with a sense of humor wrote it (and not ChatGPT)? Step away from the blinking cursor — we repeat, step away — and let us handle it for you.
Drawing on our journalistic roots and more than a decade of experience working with creative and impact-focused brands, we help you craft narratives that speak clearly, connect deeply, and keep working long after you’ve logged off. The kind of copy that keeps the inquiries rolling in behind the scenes, so you can focus on big-picture thinking, your next bold move, or literally anything else.
55% of customers are more likely to buy from a brand if they like its story.
Our packages
Package 1
Brand Starter Pack
Starting a new brand can feel overwhelming, but it doesn’t have to — sometimes you’re just too close to the material. Our Brand Starter Pack gives you everything you need to get your brand off the ground with clarity and in a way that feels true to your vision. Through a blend of strategic consulting and hands-on copywriting, we’ll make sense of your endless notes and ground your big ideas into an actionable plan.
In just around three weeks, we’ll craft a full communications strategy, establish a distinctive brand voice that’s unmistakably yours, and deliver six pages of tailored website copy that brings it all to life. The result? A fully equipped brand ready to make an impact from day one — just mix with the visuals and you’re good to go.
What's included:
- Tailored Brand Discovery Workbook
To uncover the key elements underpinning your brand - 1-2 Brand Discovery Sessions
1-2 hour Zoom calls to get to the heart of your brand objectives, target audience(s), key messages, voice, tone, and more - Communications Strategy + Guidelines
A Google Doc + PDF covering:
○ Brand mission + vision
○ Brand values
○ Target audience(s) + customer personas
○ Competitive analysis + positioning
○ Communications objectives
○ Key messages for each audience
○ Brand voice + tone guidelines
○ Copy/language guidelines - 2 revision rounds included
What you’ll walk away with:
- A clear, cohesive communications strategy that reflects your vision
- An impossible-to-forget brand voice ready to be applied across collateral
- SEO-optimized copy that connects instantly with your audience
- A ready-to-launch brand guide that will form the foundation of your verbal identity
Who it's for
- New founders who want to hit the ground running
- Teams cranking out the content but missing the results
- Creatives who crave a brand voice as distinctive as them
- Established brands ready to level up their impact
- Busy entrepreneurs tired of arguing with ChatGPT
Timeframe: 2-4 weeks
Investment: Starting from €2,550
"Our audience feels connected to us, and we built trust within the well-being space with the carefully curated words from ES Content Creative."
"It's been truly magical. Elizabeth and her team require very little briefing to understand the assignment. Self-starters who have a deep understanding of our needs, even the ones we struggle to express. The copy in our magazine and on our website is very compelling and human. Also, I love that they are always happy to think along strategically about new content ideas and opportunities for our business."
-Selma Lemsaadi, Founder & Creative Director, Heal Magazine
Package 2
Brand VIP Day
Sometimes, all you need is a focused push (and a little external support) to get those lingering copy tasks done. Our Brand VIP Day is an intensive, collaborative experience where you’ll get direct access to one of our seasoned copywriters who will swoop in and take care of your most pressing content needs — all in one dedicated day.
Whether it’s a series of blog posts, an email sequence, social media copy, or other writing tasks that you just can’t get around to completing, we’ll roll up our sleeves and bring them to the finish line for you. By week’s end, you’ll have the done-and-dusted deliverables in your inbox, ready to go live, so you can finally cross off those stubborn to-dos and move forward with confidence.
Capabilities
- Mid to long-form sales page
- (5-8) email sequence
- 3-4 pages of website copy
- 1-2 page sell sheets
- & more
- 2 revision rounds included
What you’ll walk away with:
- Polished, ready-to-use content tailored to your brand
- Key copy assets that will keep your customers engaged
- Confidence in your message and consistency in your brand voice
- A weight off your shoulders — no more pesky content tasks in the back of your mind!
Who it's for
- Busy business owners with a mile-long to-do list
- Teams with great ideas but no time to execute them
- Brands ready for a burst of high-quality content, fast
- Entrepreneurs who want an expert eye and VIP treatment
Timeframe: 1 day of writing + 1 week from start to finish
Investment: Starting from €990
"I’d recommend ES Content Creative in a heartbeat. They offer everything I look for in a good writer/editor—attention to detail, reliability, clear communication, and flexibility."
"For the past five years, ES Content Creative has been my first port of call for freelance editorial support. Elizabeth and her team are a pleasure to collaborate with, and I’ve come to think of them as honorary members of our comms team. I highly rate both their writing skills and professionalism. I’m continuously impressed by their versatility—from crisp and clear business content to compelling consumer-oriented storytelling—and grateful for their agility and level-headedness when juggling tight deadlines and last-minute feedback."
-Gui-Xi Young, Editorial Manager, The Rainforest Alliance
Package 3
Brand Booster
If you’re managing a continuous flow of content but find yourself short on capacity, our Brand Booster package offers the ongoing support you need to keep the wheels turning. Perfect for businesses with a steady demand for high-quality copy, our monthly retainer service provides an experienced writer at your side, handling a set number of deliverables each month to power up your brand and keep it at the forefront of your customers' minds.
We’ll work closely with you to prioritize the content that aligns with your goals, whether it’s blog posts, social media updates, newsletters, or anything in between. With our Brand Booster, you can rest assured that your brand’s momentum will keep accelerating while you settle back into your sweet spot.
Capabilities:
- Blog posts
- Email sequences + newsletters
- Social media captions
- Marketing collateral
- + more!
- 2 revision rounds included
What you’ll walk away with:
- Consistent, on-brand content delivered like clockwork
- A trusted partner who understands your goals and brings new ideas
- Monthly content aligned with your strategy and voice
- Peace of mind with content creation checked off your list every month
Who it's for
- Business owners who need to keep getting their message out while keeping their hours in-check
- Growing brands that need reliable, high-quality copy on demand
- Teams looking to keep their brand fresh and consistent with a set of outside eagle eyes
- Entrepreneurs ready to hand off content creation so they can focus on scaling
Timeframe: A set number of content pieces delivered monthly
Investment: Starting from €500/month
"Our email list and social media following have more than doubled, people more than ever understand our mission and work, and we would 100% recommend ES Content Creative to anyone in the nonprofit or business world."
"We have been working with ES Content Creative for a decade. They handle our social media, web content, newsletter, and a wide variety of other communication tasks, including writing and shaping the strategic direction of our 68-page impact report. The content they deliver is always creative, fun, interesting, and on time. The joke within our organization is that Elizabeth and her team know more about East Liberty than we do. That's because they are constantly researching, thinking about, and finding ways to communicate what's happening in our neighborhood in the best way for our audience. In short: they are the best!"
- Ted Melnyk, Director of Operations, East Liberty Development, Inc.
A La Carte
For those who prefer to pick and choose, don’t worry, we don’t believe in a fixed menu. Let us know what you have in mind, and we’ll be happy to whip something up that’s catered to your needs.
Here’s some inspo to whet your appetite:
- 600-800 word blog post
Investment starting from €350 - 800-1,500 word blog post
Investment starting from €550 - Copy audit
Inquire for a custom quote - Standalone 6-pages custom website copy
(For those who already have well-defined brand strategy/guidelines)
Investment starting from €1,500
"Elizabeth and the team at ES Content Creative don’t just write great copy, they really get your voice and message and then tell your story brilliantly!"
“We worked together to revise most of my website, and I am still amazed by how different the wording is, yet it is still so totally me! They are very strong in quickly understanding the message you want to send and who your audience is, to then write your words in a way that truly resonates with them. Having said that…it is just so much FUN to work together, so the end result feels more like a bonus after a great afternoon. I would work with them again any time, and so should you.”
- Petra Fisher, Founder, Petra Fisher LinkedIn Consulting
Our Process
Introductions
Fill out our inquiry form and let us know what you need help with. We'll get back to you within 48 hours.
Discovery
After a quick call (read: vibe check) to understand your needs and ensure we’re the right fit for your brand, we kick things off with our Brand Discovery process. This is where we deep dive into your brand — from where it all started to where you want it to go next. Depending on your needs, we'll have you fill out our signature Brand Discovery Questionnaire and go over it together. This will help us pinpoint all of the little details that set your brand apart.
Alchemy
Once we've teased out the building blocks of your story, we take all of that great info you gave us and weave it into content that will drive value for your brand. All you need to do is sit back and relax while we blend it all together.
Refinement
After the first draft is complete, we send it to you to review and share your feedback. Two revision rounds are included with every project, as well as a revision call (if desired) to talk through any changes.
Lift Off!
Once you're proud of the end result, there's nothing left to do but send your copy out into the world (get that Insta story ready!) and watch as it creates tangible impact for your brand.
The ES Touch
(Aka what leaves our clients raving)
(P.S. Click through the circles)
1. Words with depth
No more throwing words at the wall (or your Google Doc) and seeing what sticks. Our process is guided by thorough brand research and strategic insights to ensure we find the words that will get you more clicks, buys, and time away from your computer.
2. Tiny beautiful details
At ES Content Creative, there’s no such thing as “too in the weeds.” We believe the details are what distinguish the exceptional brands from the average (aka: forgettable). You can rest assured that every comma and em dash will be in its rightful place.
3. SEO-optimized
Writing with the search engine in mind is a non-negotiable these days. We ensure that your copy is keyword optimized — but never keyword stuffed.
4. Making the abstract concrete
At ES Content Creative, our superpower is bringing structure to creative chaos. Our insight-driven process cuts through the clutter to transform your wildest — yet hard-to-put-into-words — visions into clear, compelling content that is as strategic as it is striking.
5. Teamwork makes the dream work
While superb copy and content are the ultimate goal, we also like to have fun along the way. The ES Content Creative team takes pleasure in the collaborative process of shaping your story. Rooted in our Midwestern values, we go above and beyond to make sure you feel seen, supported, and excited about the work we create together.
FAQs
Do you offer payment plans?
We usually break projects up into two payments, with 50% due upfront and 50% due upon final delivery. However, we are happy to discuss other payment options if needed.
What tools/platforms Do you use?
Throughout our project, we will use email and Zoom to communicate and Google Docs for edits. The final content will be delivered as a Google Doc. If Word is preferred, we can also use that.
What should come first; copywriting or design?
Both the verbal and visual identity are essential elements of your branding, and the ideal sequence depends on your goals and the type of content.
Typically, we find that starting with copywriting provides a solid foundation for design by clearly defining messaging, voice, and calls to action. When the copy is completed first, designers have a better sense of the flow and can create visuals that enhance and emphasize the message rather than needing to adapt to it later.
However, in some cases, especially for visually driven projects, design may come first to set the overall look and feel, with the copy tailored to fit within that context. Ultimately, collaboration between copywriters and designers from the beginning of the project yields the most cohesive and impactful results. At ES Content Creative, we are always happy to align with your designer and offer design recommendations as needed.
Do I need to fill out the Brand Discovery Questionnaire?
For most projects, yes, this is a crucial part of the process! The questionnaire helps us get to the heart of your brand story and strategy so that we can create a strong foundation for your business to flourish. It will take a little time upfront, but it will be well worth it — we promise.
Do you use AI? If so, how do you ensure that the copy you write for us is original?
All of the copy we deliver is custom and tailored to our clients. At all times, humans are the primary writer — doing all thinking, planning, strategizing, and wordsmithing.
We may use an AI model as a “writer’s assistant” to:
- Summarize or transcribe notes
- Conduct research
- Define or flesh out a target market
- Add to or help refine our own ideas
However, regardless of how we use AI tools, we guarantee that our work for you will always be original.
Recent Work
Sustainability
Certifications, Food, & Conservation
Wellness & Lifestyle
Digital Magazines, Yoga, & Fashion Brands
Social Impact
Non-profits, Community Groups, & Training
Let's translate your vision into words
Let's translate your vision into words
Book your copywriting project
Start a project
People connect through the values and ideas. Bring extra value to those who would like to stay connected. Build up a community of fans and people who resonate with your brand.
