Your story is our craft:
untapping limitless brand potential
One of the first principles of creative writing? Fancy words, perfect syntax, and clever plot lines alone are not enough.
While those things matter, there’s one element that readers crave above all else — emotional truth. Translation: we all want to be told a story that makes us feel something. The kind that pulls us in and strikes a chord, because within it, we find a piece of ourselves.
At ES Content Creative, we bring that same principle to copywriting. Because a business can have the best product on the market, a monumental ad budget, and a logo sexier than the Bad Bunny Calvin Klein ad, but if their message misses the mark? Crickets...sad, empty cart crickets.
From solopreneurs to global brands, we've seen the magic that happens when a business taps into its emotional core — aka when it truly understands its audience and uses language that hits home.
After all, it's the stories that move us — to follow an account, purchase a product, or join a movement. Our mission at ES Content Creative is to help you tap into the power of yours and find the words that make your people feel like you are speaking straight to them. Because when that happens? That's when your brand unlocks its true potential.
If that sounds like what you're looking for, shoot us a message, and let’s get writing.
“The best arguments in the world won’t change a person’s mind. The only thing that can do that is a good story.”
Our origin story
Elizabeth, founder of ES Content Creative, here. With all that talk about stories, you may be wondering, “Well, what’s yours?” Grab a drink and allow me to set the scene…
The year was 2013. Blogging was all the rage (where are my fellow Tumblr and WordPress girlies?), and digital nomads were becoming a thing (hello Couchsurfing 👋🏼). Inspired by those free spirits and go-get-em’ founders, this fresh-out-of-college Ohio girl booked herself a one-way ticket to Europe — with a whole lot of dreams and not a whole lot of plans. But I was crystal clear on two things: I wanted a life full of meaning and adventure, and I wanted to use my writing and digital skills to help brands make an unforgettable impression online.
After several months of cafe hopping around Europe and a formative internship helping start-ups hone their messaging, I eventually landed in Amsterdam. That’s where I got serious about helping brands craft stories and content that converted into sales and real-life impact.
Now, after more than a decade at it, ES Content Creative has evolved into a small copywriting studio focused on uplifting creative and purpose-driven brands through the written word. These days, I’ve traded WordPress for Substack and Amsterdam for Luxembourg, but at heart, I’m still the same Ohio girl (those Midwestern roots run deep) driven by the values of freedom and creativity that made me book that one-way ticket all those years ago.
14 years
of professional writing experience
59
happy clients cerved
500+
blog posts written
600+
interviews conducted
35+
industries written for
1,000+
cups of coffee downed (and counting)
The daily poetry that brings us to life…
That first drive into a new city, where you take in the unseen vistas from the peace of a backseat window.
The full-bellied satisfaction of a meal that checks all the umami boxes.
That first sip of morning coffee when the world (and your inbox) is still quiet.
The morning after a soul-stirring concert, when you keep replaying the music, just to simmer in the experience a little longer.
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